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In the video, which has drawn more than 11 million views since it was published to YouTube on March 15, Mark Rober runs six tests assessing Luminar's lidar technology against Tesla’s system.

Mobileye will use laser sensors made by Innoviz Technologies for the autonomous driving system it supplies to vehicle manufacturers, a potential revenue boost for the upstart.

LAS VEGAS — Trucking sensors are becoming an increasingly pivotal area of focus as an enabler of automotive technology, with that growing importance demonstrated at CES 2024.

Aeva Technologies Inc. has won a multiyear contract to supply Daimler Truck Holding AG with technology to help advance autonomous driving on highways.

Autonomous technology developer Aurora says it has set itself up financially for up to the next two years with a new round of public and private funding. 

Lidar has been winning over more supporters in the automotive industry as prices rapidly decline. Developers are betting that once their sensors are cheap enough, it’ll be difficult to justify not using lidar in vehicles.

Elon Musk is skeptical of putting lidar sensors on vehicles, but a growing number of his competitors are quietly adding the technology to their lineup.

Mercedes-Benz plans to use laser sensors from Luminar Technologies Inc. in a next-generation vehicle platform to enable semi-autonomous driving features on highways.

Lucid Group Inc. said its debut battery-electric vehicle will be the first production car in the U.S. to include a purpose-built laser sensor, or lidar, enabling a broad range of advanced driver-assistance features.

Tesla Inc., whose boss Elon Musk says he can develop a fully self-driving car without using laser-sensor technology, has a contract to use such lidar sensors from Luminar Technologies Inc. for testing and development, according to people familiar with the matter.